Techie turned entrepreneur: Shelly Wolcott, of Milford, now owner of Healthy Solutions Spice Blends
MILFORD – A longtime techie and self confessed connoisseur of comfort food, Shelly Wolcott is fulfilling one of her life-long ambitions of being a business owner, and especially to own a company within the food industry that offers consumers a “healthy solution” for preparing family meals.
In March, Wolcott, a Milford resident, purchased the assets of Healthy Solutions Spice Blends, a maker of 16 distinct spice blends that are recipe-ready and made to cook with fish, beef, pork and poultry.
Healthy Solutions Spice Blends products can be found at retailers in the Northeast, including Whole Food Markets, Market Basket, Hannaford Supermarkets and numerous franchise locations of The Meat House Neighborhood Butcher Shop from Maine to North Carolina.
After purchasing Healthy Solutions Spice Blends in March, Wolcott immediately began to review all of the ingredients inherited in the existing spice blends and promptly began reformulating each of the blends to eliminate any unnecessary ingredients and artificial colors. She also began redesigning the existing retail packaging.
Now, six months later, Healthy Solutions Spice Blends are made with no MSG, are low in carbohydrates, have no additives or preservatives and the bulk of the line are made with no sugar or salt. The new retail packaging will show up this holiday season on retailer’s shelves.
“We’ve been able to accomplish all the goals we set out to achieve during the first six months of operations. New formulas, new retail packaging and addressed our sourcing needs,” Wolcott said. “Now, it’s time to concentrate on growing our distribution and retail partners.”
Healthy Solutions Spice Blends are made for today’s busy families that prefer having homemade meals over fast foods or frozen foods. The company offers families an affordable and healthy alternative in creating flavorful meals that can be prepared in minutes.
The spices come in pre-measured spice packets that eliminate the need of overflowing kitchen cupboards with half used spice jars. Healthy Solutions Spice Blends contain multiple servings, each in a zip-top packet so you get sealed-in freshness and easy storage.
“We have a proven product that is selling extremely well at retail and are actively seeking out new distributors and brokers to increase our retail footprint in 2014. We hear from our customers all the time how much they love our product,” Wolcott said.
Healthy Solutions Spice Blends has retained Thought For Food & Son, a public relations boutique that specializes in the food industry to launch an integrated marketing campaign to support the Healthy Solutions Spice Blends at the retail level. The campaign will be implemented using public relations, social media and a pro-active outreach to highly influential food bloggers.
About Healthy Solutions
Healthy Solutions Spice Blends LLC is located in Milford and produces a branded line of all natural, high-quality, recipe-ready spice blends that create healthy gourmet meals in minutes.
The spices are blended together using only the highest quality spices and are available in 16 distinctive blends for easy preparation when cooking with fish, beef, pork or poultry.
Healthy Solutions Spice Blends are available nationwide for chain supermarkets, independent supermarkets, gourmet food stores, club stores and food service operators.
For more information, contact Healthy Solutions Spice Blends at 622-8744 or e-mail sales@spice