Company’s Merrimack branch adds Lawson to sales team

MERRIMACK – As Allied Wire & Cable continues to grow its sales team across the U.S., the company welcomed Russ Lawson to the Merrimack branch.

Lawson brings 20 years of experience to Allied’s sales team.

Allied started in 1988, and the family-owned and operated business now has several locations throughout the country and is home to more than 200 employees. Because business and production are at a steady increase, Allied continues to add more employees.

Throughout his 20 years in the wire and cable industry, Lawson has worked his way through the ranks of the business, holding positions in warehouse operations, sales and supply chain roles.

Lawson got his start in the world of wire and cable in 1995 with Manhattan/CDT, where he was a warehouse operations manager for 10 years. Lawson then worked for A.E. Petsche Co., where he spent seven years as an inside sales representative. He became an onsite buyer/seller later in his career with the company, which was the most recent position he held before coming onboard with Allied.

Lawson assures his future customers that he will use his "product knowledge to meet and exceed expectations."